I'm a Beauty Editor, and I Honestly Do Rate These 15 Maybelline Products

This is the second-best-selling mascara in the whole UK, and it's the one that I'm wearing in the photo above. This mascara creates that fluttery lash look that I love and the kind of height that's reminiscent of a professional lash-lift.

Not content with second place, the brand also holds the spot for Britain's best-selling mascara with its Lash Sensational. It has an innovative brush that uses six different lengths of bristles to coat even the smallest of lashes with pigment for a fanned-out finish.��

I recently tried a whole bunch of long-lasting lipsticks, and this was one of my favourite affordable options. It provides up to eight hours of smudge-free colour, and I can attest to the fact that it really does stick around.

Don't be put off by the name: I first tried this concealer in my early 20s, and I loved it just as much then as I do now in my 30s. And I'm not alone. This is the best-selling concealer in 20 countries worldwide, and it has so many five-star reviews. It's creamy and pigmented and genuinely covers up dark circles, but I love using it on blemishes too.

This brow tint has really come into its own this last year when salon visits have basically been off the table. I've always been quite intimidated about at-home brow tints, but this gel formula is easy to apply and peels off to reveal neat, filled-in brows that last for three days. 

It was our beauty contributor Shannon's review of this new Maybelline launch that got me intrigued after social media hyped it up at the start of this year. I have to say, though, it it's length that you're after, then this mascara really does deliver. I wouldn't be surprised if it knocks one of the other cult mascaras off the top spot soon.

I'll be honest. I thought that Dream Matte Mousse had put me off matte foundations for life, but then I tried this. Despite its name, I actually don't think it's that matte—more of a velvety, healthy-skin finish with a decent amount of coverage. If you aren't into majorly dewy skin, then I'd really recommend giving this a try, as it's a brilliant affordable formulation. 

It's been nearly a decade since basically every beauty YouTuber on the planet was praising these unassuming lip balms. In fact, I remember stocking up on them on a trip to New York, as they hadn't made their way onto British shores yet. While I'd pretty much forgotten about them until recently, this is still a very decent lip balm for roughly the cost of a takeaway coffee. This one also contains SPF 20 and has a subtle peachy wash of colour.

Much like the aforementioned lip balm, this was another cult early-noughties product, which I still stand by today. If, like me, you can rarely be fussed to apply eye shadow, then I can't recommend this enough. You just dab your finger into the pot and glide it across your eyelids for a low-maintenance wash of colour. This shade, Socialite, is my favourite for its easy-to-wear sheen, but you can get matte colours too.

This brow pencil is so good. The angled tip makes it easy to quickly apply hairlike strokes of colour to any sparse patches, and the rounded spoolie creates that cool, fluffy brow look that's everywhere right now.

I'm often a bit dubious about multipurpose foundations, but despite its multiple claims, this formula from Maybelline delivers on all fronts. It's lightweight in texture yet has decent coverage, it contains SPF 50 so your skin is protected from the sun, and its enriched with antioxidants to protect skin from pollution. If you live in the city and are in the market for a new foundation, then you really can't go wrong.

No matter what base products I apply on top, if I'm wearing a primer, then I'm going to make it a radiance-boosting one. This one is really good and rivals some of my more expensive favourites. It's enriched with pearl powder particles to even skin tone while brightening your complexion to leave skin illuminated without looking shiny. Trust me—it's really very good.

In case I hadn't already made it obvious, I am incredibly lazy when it comes to applying eye shadow. This, however, makes it easy. So easy in fact that you just need to unscrew it then use the built-in applicator to slick it over your eyelids. It has a cream-to-powder texture that is surprisingly pigmented and doesn't budge.

To include three mascaras in my Maybelline favourites might seem excessive, but what can I say? This brand knows how to do mascara. This is an update on one of my favourites from my teenage years, and it's still just as good at delivering dramatic, thick lashes.

This is a really good dupe for one of my favourite high-end highlighters but at a third of the price. It has the perfect amount of pigment and bucketloads of sheen and just makes my whole complexion look way brighter than before I applied it. 
Up next, a celeb makeup artist just told us how to avoid these makeup mistakes.