Watch Out, Pink—This Colour Has Just Spiked by 500%

Millennial pink is the colour that keeps on giving—whether it's the key theme of Prada's latest show or in the background of every other Instagram picture, it's quite simply everywhere this year. But it isn't the only hue seeing a growth in popularity. Pinterest has just revealed to us the other four colours causing an online frenzy, and you might be surprised.

Obviously, pink has seen the biggest increase this year, with a staggering 515% uplift on Pinterest since the beginning of January. However, it has some serious competition—just behind it is red, which has seen a 500% increase since January. This spike is unlikely to stop anytime soon, as red is one of the key trends for next season, and a number of A-listers, including Victoria Beckham and Bella Hadid, are already wearing it from head to toe.

The next two trending colours are less obvious: mustard yellow has seen a 470% increase since the beginning of this year, followed by green, which has seen a 450% increase. If you're looking to inject some colour into your wardrobe, we've found amazing pieces in all four colours from Topshop to Prada.

Scroll below to shop the four colours that are causing a frenzy on Pinterest right now.

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Related: Emma Watson Knows That This Is the Most Flattering Colour

Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as aBest Knockoff Luxury Clothing girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.