The Puzzle, the Flamenco, the Hammock—Loewe has made a name for itself as a brand that knows how to create a great designer bag, and with summer's arrival, in-the-know fashion people are unpacking the seasonal accessory they always turn to for luxury, style and practicality: the Loewe Anagram Basket Bag.
There may be some dispute over the official start date of summer, but I always mark the season's arrival by my first sighting of a basket bag. The style is synonymous with the warmer months and is my litmus test that it's time to start assembling my summer wardrobe.
For a long time, the basket bag flew somewhat under the radar as a stylish way to transport our essentials, whether exploring European cities or heading to the beach. But that all changed when the former creative director of Loewe, Jonathan Anderson, brought the bag firmly into the fashion conversation in 2017.
Many brands have turned their hand to the humble basket bag, but Loewe has become known for its excellence in creating this particular style, pioneering the straw bag to bring it into the luxury space. As soon as the original Loewe basket bag hit the runway, the fashion crowd caught on quickly. It became the It bag of the season, and since then, the brand has turned its playful hand to reinventing the summer accessory over the years.
Loewe has carved out a unique brand perspective that balances both the timeless and the extraordinary; any brand that can create buzz with a pigeon clutch and a coveted basket bag should be applauded. And whilst its bolder moments like tomato-stamped hot air balloons and striking collaborations will always catch our eye, its minimalist handbags are still celebrated for their craftspersonship, elegant designs and recognisable features.
The Anagram Basket Bag is one such piece that exemplifies the brand's success in timeless design. Starting with the understated appeal of the woven basket bag, luxury is added through the high-quality leather accents of sturdy handles, and, of course, the Loewe brand anagram. As an investment buy, you can rest assured that this is a piece you’ll gladly come back to every summer for years, if not decades, to come, and the subtle branding supports this. Whilst many designer bags shout their high-end origins, the simple feature of the anagram hints at its luxurious roots to those in the know, whilst the construction and elegance tell those that aren’t familiar that this is a designer buy.
Since its release, Loewe's Anagram basket bag has become one of the most desired of all designer bags. With such popularity, the brand now offers the bag in three sizes: small, medium and large, with a variety of designs and leather colourways to choose from. The open silhouette gives a relaxed feel to this grab-and-go summer bag, ready to be filled with all your daily essentials, whether picky bits for a picnic in the park, or a towel, SPF and books for a day at the beach. Some of my fellow fashion followers even swap out their work totes for this summery style when the weather heats up, and as it's gained its icon title, who could blame them?
Keep scrolling to shop the Loewe Anagram Basket Bag.
EXPLORE THE LOEWE ANAGRAM BASKET BAG
Shop the Small Loewe Anagram Basket Bag:
The smallest offering of the basket bag is still spacious enough for your daily essentials.
This version is made using iraca palm leaves that have been cultivated, harvested, sun-dried and handwoven by artisans in Colombia.
I have a feeling this new dark-khaki shade will be a favourite in no time.
Whilst there are more minimalist options available, take a moment to explore the more colourful styles that will pair nicely with your neutrals or bolder colours.
The bag is secured with leather tie tabs.
Shop the Medium Loewe Anagram Basket Bag:
The medium offers various ways to wear. It features longer straps for over the shoulder that can be tucked inside when carrying the bag in hand with the shorter straps.
Meet the summer companion that can be relied upon for years to come.
The hard part is choosing between black and brown leather.
A harmonious mix of brown, beige and cream.
I often use mine as my travel bag, as it's so spacious whilst still incredibly chic.
Shop the Large Loewe Anagram Basket Bag:
Overpackers, rejoice! A chic yet spacious style that can be filled to the brim with beachside essentials.
Years later, this bag still feels incredibly contemporary.
The large style also features two strap options.
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