It's finally here! Yes, I'm, of course, referring to one of the biggest shopping events of the year—Amazon Prime Day. This season's event is actually lasting for four days, which is a first! Prime members can now score majorly on coveted items from July 8 through July 11.
My mom messaged me because she's never really explored fashion and beauty on Amazon (she primarily shops the site for household needs) and wanted my thoughts on the best fashion and beauty Amazon Prime picks she could consider. Naturally, I sent her a list of the standouts, including similar trend-forward pieces like those featured above.
Keep scrolling for a quick list of the fashion and beauty items I first sent to my mom on Amazon Prime Day 2025. Then, proceed for a full fashion and beauty edit.
My Fashion Editor-Approved Amazon Prime Day List
- The Trend-Forward Sandals: Gorfen Kitten Heel Flip Flop Sandals,$30 (originally $41)
- The Cute Matching Set: ANRABESS Lounge Set, $35 (originally $50)
- The Perfect Jeans: Levi's Ribcage Straight Full-Length Jeans, $52 (originally $80)
- The Butter Yellow Knit: ANRABESS Oversized Crewneck, $34 (originally $45)
- The Celeb-Approved Socks: Hue Slouch Socks, $18 (originally $21)
- The Cult-Follow Beauty Item: Dyson Supersonic Origin Hair Dryer, $300 (originally $380)
- The Wear-Everywhere Shirt: Lemafer Smocked Shirt, $30 (originally $23)
- The Comfy Sneaker: New Balance 237 V1 Sneakers, $61 (originally $80)
- The Great Oversized Sweater: Lillusory Oversized Turtleneck Sweater, $28 (originally $40)
The Best Amazon Prime Day 2025 Fashion and Beauty Deals
Best Deals on Tops and Knits
This neckline!
The bows!
Cool cut.
Parisian vibes.
Stock up.
This color!
The sleeves!
A Hanes tee is always a good idea.
Get ready for fall.
Chic silhouette.
Best Deals on Jeans/Pants/Shorts/Sets
Everyone's favorite jeans.
Fan-favorite leggings.
One of my favorite summer outfit formulas is boxer shorts and an oversize shirt.
My mom loves this set because she could wear it at home or out and about.
A good denim short.
This wash gives a polished feel.
Great for travel.
Leopard pants are fun.
Hello, designer jeans.
Love a matching set.
Another cool pair of Levi's.
Linen shorts are a staple.
Best Deals on Dresses
Forward silhouette.
Striking dress.
Darling.
Easy.
Best Deals on intimates
Stock up!
This underwear has over 150,000 reviews!
Stylish pajamas.
Paige DeSorbo loves these socks.
42% off.
This bra is a best seller.
These socks are so comfy.
Elevate your sleepwear game.
Best Deals on Shoes and Accessories
Love the pink.
Flip-flops are a must.
In my cart.
Very right now.
This sandal trend is everywhere.
Fashion editors love this belt.
Talk about comfy.
Adore this birthstone bracelet.
Slide these on and go.
Best Beauty Deals
Expensive, but worth it.
20% off right now!
This Mascara has incredible reviews for a reason.
Our beauty team is all about this product.
Oribe on sale!
All Dermaflash devices are 30% off!
This moisturizing cream is heavenly for dry skin.
Okay, I told my mom that Prime Day is the perfect time for a toothbrush refresh.
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If You Have Toteme Taste But an Amazon Budget, These Are the $32 Classic Heels You Need This Prime Day
They look identical to the designer pair Hailey Bieber keeps wearing.
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Here's My Amazon Prime Day Shopping List So You Don't Have to Do the DiggingAll the items worth adding to your cart.
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I'm a Shopping Director—These Are the 26 Random (But Great) Amazon Prime Day Buys I'm IntoUseful picks.
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If a French Woman Shopped the Amazon Prime Day Sale, She'd Instantly Add These 31 Chic Picks to CartEffortless and affordable? Yes, please.
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My Taste Is La Perla, But My Budget Is Amazon—25 Prime Day Swimwear and Intimates Finds That Look PremiumSuch great deals ahead!
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I'm Currently Live Shopping the Amazon Prime Day Sale—I Can't Get Over These Amazing Fashion DealsDiscounts through July 11.
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Not The Row, Not Khaite: The Affordable Wardrobe Basic Kendall Jenner Wears With Trousers Is on Sale on AmazonIt costs less than an iced matcha latte.
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Hold the Skinny Jeans—These Are the Chic Denim Styles to Buy on Amazon Prime DayOn sale and on-trend.
