H&M Just Quietly Dropped Every Major Knitwear Trend—I Predict These 5 Pieces Will Sell Out First

The first sign of autumn isn’t always the changing leaves or the sudden chill in the air—it’s that instinctive pull towards knitwear. For me, that means reaching for my favourite H&M turtleneck jumper I first bought back in 2018. Seven years on, it’s still in perfect condition, and a piece I return to year after year. If that isn’t proof of the brand’s knack for getting knitwear right, I don’t know what is.

This year, It’s clear that H&M is leaning into designs that don’t just fill a gap in your wardrobe, but genuinely shape its autumn identity. Collared knits are everywhere, offering a sleek alternative to shirting and adding a preppy feel to autumn looks. Argyle has also returned, refreshed in modern palettes that make the pattern feel playful yet nostalgic. Cardigans are having a moment too—but in an elevated way—cinched at the waist or finished with considered details like gleaming gold buttons and subtle embellishments that give them a polished edge. And of course, no knitwear season is complete without the chunky classics—oversized jumpers that balance comfort with impact, ready to be thrown over everything from denim to slip skirts.

What emerges is knitwear that does more than just cosy up an outfit; it becomes its focal point. These are pieces you’ll pull forward season after season—whether it’s a dominant sweater in a standout colour, a cardigan with thoughtful details, or a lightweight knit that layers effortlessly under your outerwear.

H&M’s autumn edit seems confidently aware that good knitwear should offer texture, colour and distinctiveness without ever compromising on comfort or everyday style. Shop my favourite H&M knitwear trends below.

Shop 5 H&M Knitwear Trends

1. Argyle

Heritage patterns are back, and argyle is leading the charge. Updated in fresh colourways, this nostalgic print feels modern and versatile, pairing as easily with denim as it does with tailored trousers. It’s a playful nod to tradition that feels right at home in 2025.

2. All About Buttons

Cardigans and jumpers are being elevated this season with refined detailing—think gleaming gold buttons, delicate embellishments and sharp finishes. These touches give knitwear a grown-up, polished edge, taking it far beyond off-duty wear.

3. Neat collars

Collared knits are one of the chicest ways to smarten your autumn wardrobe. They work as a sleek alternative to shirting, layering neatly under blazers and outerwear while still offering the comfort of knitwear. Expect to see them in both classic neutral palettes and bolder seasonal tones.

4. Waisted cardigan

Waist-defining cardigans are quietly making an impact, offering a flattering silhouette that nods to the ’90s but feels undeniably current. Cinched at the waist or styled with slim trousers, they add shape and structure to autumn layering.

5. Oversized

No cold-weather wardrobe is complete without a chunky knit. Oversized, tactile and effortlessly cool, these pieces are made for throwing over everything from denim to slip skirts, bringing warmth and impact in equal measure.