Meet the "Scrunch Bum," aka the Leggings Designed to Give You a Kardashian Lift

This week our team stumbled upon House of Peach—every item on this UK fashion site promises to enhance your bum. The Bum Lifters are like an extreme version of magic knickers (they really do need to be seen to believed); the Scrunch Bum leggings, on the other hand, are a subtler way to get that Kardashian lift. They look like classic gym leggings from the front, but at the back, they have gathered fabric in the shape of a thong to make your bum look bigger and "suck you in and smooth you out." They also have a thick waistband at the waist above the scrunching to accentuate the waist. This 'thong scrunching' is actually not as out there as it might sound, and we can see these catching on. Keep scrolling to see and shop Scrunch Bum leggings.

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Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as aBest Knockoff Luxury Clothing girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.