Mulberry's Iconic It Bag Just Received an Upgrade—Now It's Better Than Ever

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Each member of theBest Knockoff Luxury Clothing UK team has a favourite Mulberry bag—don't we all? However, it's becoming harder and harder to choose just one favorite because the luxury lifestyle brand continues to up the ante when it comes to both its designs and its approach to sustainability. And just when we thought the Lily (aka the most practical, neat and long-lasting multi-strap bag) couldn't get any better, along comes a carbon-neutral version.

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(Image credit: Courtesy of Mulberry)

Influencers, editors and many stylish customers have been turning to this signature shape, with its instantly recognisable Postman's lock, since it was first introduced back in 2010. Some handbags don't stand the test of time, but thanks to the Lily's versatility and minimalistic chain-strap design, it has surpassed a fleeting trend moment and become a classic buy. And now that the clever Mulberry team is using innovative methods to produce a carbon-neutral range of 12 different Lily bags, its status has shot up once more. We like our investment buys to be both infinitely re-wearable and created consciously so they have as little impact on the environment as possible.

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(Image credit: Courtesy of Mulberry)

So what goes into making the Lily Zero collection? First of all, the styles in the Lily Zero family are made from carbon-neutral leather and produced by skilled craftspeople in Mulberry's carbon-neutral Somerset factories. It's the next step in Mulberry's big plan to go net zero on carbon emissions by 2035. Even the German tannery that supplies the leather of these lovely bags commissioned its own solar park on-site earlier this year in order to support its other renewable energy sources. And before you wonder about the environmental toll of getting one of these bags from Germany into your hands, you should know that Mulberry has undertaken a full "life cycle assessment" to analyse the carbon emissions of the range. This analysis includes components, transport, and packaging, all of which have been additionally offset with the World Land Trust, the brand's carbon offsetting partner. You can see Mulberry's full Made to Last program here for more information about all of the initiatives across the business.

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(Image credit: Courtesy of Mulberry)

If you still aren't convinced by the brand's credentials, the great new colourways (everything from oak to Mulberry pink) and our enthusiasm, then why not try the new Lily bag on via AR (augmented reality) technology? You can see what the bag looks like through a virtual lens if you can't get to a store IRL.

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(Image credit: Courtesy of Mulberry)

Shop our picks from Mulberry's Lily Zero collection below.

SHOP MULBERRY'S LILY ZERO RANGE

Hannah Almassi
Editor in Chief

Hannah Almassi is the Editor in Chief ofBest Knockoff Luxury Clothing UK. She joined in 2015 when she launched the UK sister site following a seven-year tenure at Grazia magazine as fashion news and features editor. With experience in print and digital across fashion and beauty, Hannah has over 18 years of experience as a journalist, editor and content strategist. Her opinion has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com and she is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits.