I Asked My European Mum What Trends She’s Following This Summer—She Said These 7
Yep, quiet luxury doesn't just apply to Sofia Richie-Grainge-age brackets and TikTok teens, it also applies to some of the coolest women I know: mums.
Since I first learned how to put clothes on my back, my chic European mum has been pointing me in the right sartorial directIon. As a free-spirited, anti-trend European, her summer basics-of-choice have come to me embraced by fashion people everywhere as the epitome of stealth wealth. While she's always worn things like linen jackets, tailored trousers, and logo-less bags since the beginning of time, now, her favourite trends are back in the mainstream.
As the adage goes, mother knows best. Below, shop the 7 anti-trend, quiet luxury essentials all cool European mums swear by. If you're looking to feel like an elevated bougie auntie, now's your chance.
1. White Trousers
This lean, crisp trouser style is worn by tons of chic French and Italian women year-round, but the effortless style shines especially brighter in the summer.
SHOP WHITE TROUSERS:
2. Knit Maxi Dresses
For a light-weight, easy grab-and-go outfit, you simply can't go wrong with an understated long-line knit dress. Wear it alone or on top of a classic black bikini for your Grecian getaway.
KNIT MAXI DRESS:
I'd add a slip and heels for an evening look, too.
3. Oversize Poplin Shirts
If there's one thing cool, older European women swear by, it's the power of a simple white shirt. While the style isn't new by any means, the trendy ways to style it, especially given the understated nature of this year's stealth wealth movement, makes this piece a no-brainer.
SHOP SHIRTS:
4. Linen Blazers
Sure, a black blazer is the epitome of class, but it's fresher, leaner light-weight linen counterpart has stolen the hearts, minds, and credit card numbers of cool French women everywhere this year.
SHOP LINEN BLAZERS:
This also comes in a soft green that I can't stop thinking about.
5. Leather Slides
If you're looking for your sign to invest in a no-frills, simple pair of good quality leather sandals, let this be it: the silhouette goes with everything in your closet already—trousers, dresses, and skirts are all easy outfit options.
SHOP LEATHER SLIDES:
6. Raffia Totes
Invest in a timeless, oversize raffia tote to hold all of your French baguettes and farmer's market flowers this summer.
7. Tailored Shorts
For a modern, more elevated take on a short, opt for a tailored version. Shorts are clearly for everyone, and these classic pairs make the ultimate style statement, regardless of age.
SHOP TAILORED SHORTS:
Up next, Every Way We're Styling H&M's New Cashmere Blend Jumper
Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.
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