Style Tips
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It's My Job to Find Amazing Shopping Picks—These 9 New Buys Are Too Good to Miss
A fashion editor's favourites.
By Sophie Robyn Watson
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From Dresses to Bags, I've Handpicked 21 New-In Pieces Just in Time for Payday
Treat yourself.
By Sophie Robyn Watson
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I Just Tried Levi's Best-Selling Jeans—These 6 Pairs Seriously Impressed Me
So much more than just 501s.
By Harriet Davey
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It's Official: H&M's Expensive-Looking Collection Is All I'm Wearing This Winter
Well done; I want it all.
By Emily Dawes
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15 New Buys From Zara, Other Stories and COS That You'll Mistake for Designer
Premium look, high-street price.
By Remy Farrell
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I Just Tried the Reformation Jeans Celebs and Fashion People Won't Stop Wearing
We keep spotting them everywhere.
By Florrie Alexander
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Every Fashion Person Agrees: These 11 It Bags Are Elegant, Cool and Certified Future Classics
They all have one thing in common.
By Emily Dawes
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The 9 Most Expensive-Looking Pieces on the High Street This Week
Handpicked by an editor.
By Florrie Alexander
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I Just Went to Paris—Here's Everything I Saw Fashionable French Women Actually Wearing
Classics you'll wear forever.
By Emily Dawes
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If You're Adding a Cashmere Knit to Your Wardrobe in 2026, This Is the One I'd Recommend
Classic, chic and under £200.
By Florrie Alexander
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Forget the 20-Somethings—These Over-50 Celebs Are 2026's Best Dressed
Tracee! Demi! Julia!
By Natalie Munro
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I'm a Fashion Editor—10 Easy Items That Make Up My Workwear Capsule Wardrobe
Professionally chic.
By Emma Spedding
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15 Expensive-Looking H&M Basics That Will Make You Look Instantly Elegant
You're welcome.
By Remy Farrell
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I'm a Fashion Editor With Classic Taste—8 Elegant, Anti-Trend Outfits I'm Relying On in 2026
Elevated everyday formulas.
By Bébhinn Campbell
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I Just Tried On So Many H&M Jeans—These 6 Pairs Were Honestly Amazing
I'm impressed.
By Emily Dawes
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15 New-In Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
A ready-made capsule.
By Poppy Nash
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I Know You're Stylish If You're Wearing Knitwear in This Chic Colour Instead of Black or Brown Right Now
A little different.
By Maxine Eggenberger
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15 Elegant New Buys From COS, Massimo Dutti and Reformation That Could Pass for Designer
A luxe-looking list.
By Remy Farrell
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I've Been a Stylist for 20 Years—These Are the Key Buys on My Winter Wish List
Listen to the expert.
By Florrie Alexander
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No Doubt About It: These Are the 21 Best Buys at COS, Arket and H&M Right Now
Expensive-looking heroes this way.
By Florrie Alexander
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I Live in Black Jumpers—Here Are 5 Chic Outfits That Feel Timeless Yet Fresh for 2026
You can wear it in so many ways.
By Natalie Munro
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It's Official: These Are the 15 Most Popular COS Buys of the 2026 So Far
Best buys only.
By Emily Dawes
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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I'm in My Elegant Era—7 Classic Outfits With Jeans I'll Be Copying This Season
Here's how to elevate your favourite denim.
By Jennifer Camp Forbes
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How to Build a Capsule Wardrobe That Really Will Last a Lifetime
Invest now, wear forever.
By Maxine Eggenberger
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7 Editor-Approved Style Tips That Will Make You Look Rich in 2026
Technique is everything.
By Melissa Epifano
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‘Tis the Season for the Pub—7 Effortless Outfits Perfect for Occasions at Your Local
British fashion = pub fashion.
By Imani-Nia Francis-Tsolaki
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If Simple Elegance Is Your Vibe Right Now, You'll Probably Want to Try These 7 Chic Outfits
Get inspired.
By Judith Jones
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My Friend Asked Me How To Look Chic in Cold Weather—11 Expensive-Looking Pieces I’m Recommending
Expert approved.
By Maxine Eggenberger
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17 Classic Items You'll Find in a Minimalist's 2026 Capsule Wardrobe
Less is always more.
By Maxine Eggenberger