Zara's New Collection Is Like Something Out of a Fashion Fairytale
There's rarely a Tuesday or Thursday that I don't check Zara's app and feel a twinge of excitement to scroll through that day's new arrivals. That said, I only allow myself to bask in true Zara-induced giddiness on two occasions per year: When the autumn/winter Studio collection is revealed and six months later when its spring/summer companion debuts. And as luck would have it, today is one of those days.
This morning, Zara launched its S/S 23 collection and subsequent fairytale-esque campaign, which was shot by renowned fashion photographer Steven Meisel and styled by Karl Templer. The collection, according to a press release, was based on the premise that rules—at least when it comes to fashion—are meant to be broken and there is beauty in contradictions. To bring this to life, the design team took inspiration from a handful of otherwise contrasting style aesthetics from different fashion locales. "It's a mix of Parisian sensuality, a bit of London rebellion, some Scandinavian earthiness, mixed with the simplicity of dressing for a New York summer," the release explains.
See how Zara's designer brought this vision to life by shopping its brand-new S/S 23 Studio collection below.
You absolutely cannot go wrong with a suit, especially one as vintage inspired and unique as this one.
Shop the look:
The song "Short Skirt/Long Jacket" by Cake comes to mind, and I'm not mad about it one bit.
Shop the look:
Dreamy knits are all I personally want to wear right now as we transition from winter to spring.
Shop the looks:
If you haven't filled your closet with waistcoats and vests already, now's your chance.
Shop the look:
Nothing says fairytale like a sheer, tiered sundress with tiny, intricate details.
Shop the look:
I love the idea of styling a long shirtdress with pants for an oversize, unexpected look.
Shop the look:
Shop more from Zara's S/S 23 Studio collection:
Next Up: I've Assembled 5 Easy Outfits Around This Best-Selling COS Dress
This story originally appeared onBest Knockoff Luxury Clothing US and has since been updated.
Eliza Huber is an NYC-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joinedBest Knockoff Luxury Clothing in 2021 from Refinery29, the job she took after graduating with a business degree from the University of Iowa. She's launched two columns, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter; and reported on everything from the relationship between Formula One and fashion to the top runway trends each season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, watching WNBA games, and scouring The RealReal for discounted Prada.
-
The Expensive-Looking Zara Sandals That Every Fashion Person Owns Are Back With a 2025 Update
These will sell out fast.
-
I'm Heading to the South of France—15 Outfits I'm Re-Creating to Look Like a Local
Euro summer loading…
-
Forget a White T-Shirt—This Pretty Top Is the Hero of My Summer Wardrobe
And it looks so chic with jeans, shorts and skirts.
-
I'm Calling It: Zara Is Doing This Pretty Summer Print Better Than Anyone Else Right Now
Polka dots are a big trend this summer.
-
8 Summer Buys That Zara Is Doing Better Than Anywhere Else
Consider this my wish list.
-
Zara Just Launched the Most Sophisticated Summer Capsule—9 Pieces That Will Sell Out First
My favourite collection to date.
-
5 Elegant Dress Trends Zara’s Doing Better Than Anywhere Else This Summer
There's something for everyone.
-
Zara Just Dropped the Most Expensive-Looking Summer Edit—11 Pieces I'm Sure Will Sell Out
All our editors agree.