High Street
The most high-end of looks don't need to cost the world, especially with our round-ups of the best budget and high-street fashion.
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Let Me Show You How to Look Very Chic Right Now, One Massimo Dutti or Arket Buy at a Time
Elegant summer staples ahead.
By Florrie Alexander
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I'm Heading to Mallorca and Ibiza—These Zara Pieces Will Be the Backbones of My Wardrobe
Guaranteed.
By Anna LaPlaca
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Every Fashion Person I Know Relies on Linen Shorts In Summer—15 Affordable Pairs You Need to See
Buy now, wear every summer.
By Florrie Alexander
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I Haven’t Shopped at Zara in Months—Now I Have These 11 Items on Order
The brand just levelled up.
By Maxine Eggenberger
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The Amazon Sale Is Almost Over—14 Summer Capsule Buys I'm Snapping Up Before It Ends
Almost every piece is on sale.
By Florrie Alexander
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It's 30 Degrees in London—I'm Relying on Zara's Linen to Look Chic and Stay Cool This Weekend
Heatwave dressing sorted.
By Florrie Alexander
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From Zara to COS, These Are the Most Expensive-Looking High-Street Swimsuits
Holiday or no holiday.
By Emma Spedding
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M&S Linen Is the Chicest on the High Street—These 17 Pieces Will Sell Out Next
A secret source for summer's key fabric.
By Marina Avraam
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Yes, These Expensive-Looking Fashion Deals Are Really From Amazon
I'm in shock.
By Marina Avraam
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These Amazon Leggings Have Over 70,000 Reviews—Now They're £7 In The Sale
Just perfect.
By Marina Avraam
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I Gasped When I Saw Zara's Summer Collection—12 New-In Buys That Will Sell Out First
The best of the best.
By Florrie Alexander
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Uniqlo's New-In Section Looks So Expensive—These 9 Styles Stopped Me in My Tracks
I want it all.
By Marina Avraam
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I Check M&S's New-In Section Every Single Day—These 9 Styles Are Bound to Sell Out First
Expensive-looking buys ahead.
By Florrie Alexander
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I've Waited Months for this Designer-Looking Summer Bag to be Restocked—Finally, It's Back
But it won't be for long.
By Florrie Alexander
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These High-Street Sandals Already Sold Out Once—Now They're Back in a New Elevated Shade
I won't miss out again.
By Florrie Alexander
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I Shop for a Living—These 14 High-Street Brands Are Just as Good as Zara
Some you may not have heard of either.
By Emily Dawes
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I Just Tried On the £35 Linen Dress Londoners Are Obsessed With—It's Perfect
Breeze through the heatwave.
By Florrie Alexander
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Zara's Sister Brand Has Just Gone on Sale—These 21 Buys Could Pass for Designer
Timeless designs for less.
By Florrie Alexander
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The Expensive-Looking Zara Sandals That Every Fashion Person Owns Are Back With a 2025 Update
These will sell out fast.
By Florrie Alexander
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I'm Obsessed With Zara's Sister Brand—17 Luxe Pieces on My New-Season Wish List
Quiet luxury on the high street.
By Eliza Huber
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H&M's Elegant Blouses Could Pass For Designer—16 That Will Sell Out By Next Week
The top of the summer.
By Florrie Alexander
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Stylish People Have Convinced Me That This Elegant Day-to-Night Dress Is a Summer Hero
Bring on the heatwave.
By Florrie Alexander
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A French Woman Walks Into H&M—9 Elegant Items She'd Buy, and 9 She'd Skip
An affordable edit.
By Judith Jones
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I Tried On So Many Linen Trousers—These Pairs From H&M, Arket and COS Stood Out
The runners-up are also worth a look.
By Florrie Alexander
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8 Summer Buys That Zara Is Doing Better Than Anywhere Else
Consider this my wish list.
By Florrie Alexander
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H&M's Summer Collection Looks Like Designer Resortwear—9 Pieces That Will Sell Out by June
Your holiday 'fits are sorted.
By Florrie Alexander
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My Most Complimented Pieces Come From This Underrated High-Street Brand
And it's just launched footwear.
By Florrie Alexander
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9 Flat-Shoe Trends Zara’s Doing Better Than Anywhere Else for Summer
Best in class.
By Maxine Eggenberger
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Zara Just Launched the Most Sophisticated Summer Capsule—9 Pieces That Will Sell Out First
My favourite collection to date.
By Florrie Alexander
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7 Extremely Stylish Trends Zara Has Mastered for Summer 2025
At this point, why shop anywhere else?
By Maxine Eggenberger