High Street
The most high-end of looks don't need to cost the world, especially with our round-ups of the best budget and high-street fashion.
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My Chicest Colleague Just Tipped Me Off: This Expensive-Looking Zara Jacket Will Have Sold Out by the Weekend
This office's buzziest buy.
By Natalie Munro
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I Spent Hours in the M&S Changing Room—9 New-In Buys That Will Sell Out First
From cosy knits to smart tailoring.
By Florrie Alexander
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High-Street Collabs Don't Come Better Than This—These Are the 26 Chicest Pieces From John Lewis X Rejina Pyo
It's autumn, through and through.
By Sophie Robyn Watson
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I'm Impressed—Alexa Chung Just Completely Sold These New Zara Buys to Me
The epitome of chic.
By Marina Avraam
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It's Official: These Are the 15 Most Popular COS Buys of 2025 So Far
Early indicators.
By Emily Dawes
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Arket Just Launched a Secret Sale—These 23 Pieces Could Definitely Pass for Designer
No need to thank me.
By Poppy Nash
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This £55 COS Knit Completely Sold Out Last Year—Now It's Finally Back
Warm? Check. Chic? Check.
By Natalie Munro
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I Spent Hours Looking Through the New-In Sections at Zara, Arket and Mango—These 23 Anti-Trend Items Stood Out
Your autumn starter pack.
By Harriet Davey
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15 Expensive-Looking Pieces From COS, Mango and H&M Everyone Will Mistake for Designer
No one's gonna know.
By Maxine Eggenberger
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Forget Adidas and New Balance for a Sec—I'm Buying These High-Street Trainers Whilst They're In Stock
I don't want to miss these.
By Brittany Davy
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I Can’t Believe These Chic Suede Jackets Are From the High Street—9 Expensive-Looking Styles Already Selling Out
100% leather, 100% chic.
By Marina Avraam
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These Chic Boot Trends Have H&M’s Stamp of Approval—6 Styles That Will Sell Out First
From sleek suede to knee-high.
By Florrie Alexander
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Suddenly, Every Stylish Person I Know Is Wearing a Trench Coat From the London Brand That Rivals Zara
The ultimate autumn uniform.
By Marina Avraam
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I'm Building a French-Inspired Autumn Wardrobe—21 Arket, COS and Zara Buys on My Wish List
Effortless style.
By Florrie Alexander
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Two Shopping Editors Agree—These High-Street Jeans Are 100% Worth It
The next best-selling style.
By Florrie Alexander
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I Tried On COS's New Sell-Out Tailored Trousers—Now They're Back in Three Elegant Shades
My favourite pair to date.
By Florrie Alexander
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Light-Jacket Season Is Here—5 Trending Styles Zara Has Perfected
Ready to join your capsule wardrobe.
By Florrie Alexander
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The 7 Best High-Street Tailoring Brands to Shop Now, According to Experts
Just in time for autumn.
By Sidra Imtiaz
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Zara Is Brimming With Expensive-Looking Autumn Pieces—These 19 Could Pass for Designer
So elevated.
By Marina Avraam
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22 Affordable Moisturisers That Feel So Expensive on the Skin
Purse-friendly yet luxurious.
By Grace Day
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15 H&M Studio Basics That Are So Good, I’m Building My Entire Autumn Wardrobe Around Them
Sharp and elevated.
By Marina Avraam
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I Find Expensive-Looking Buys for a Living—12 Capsule-Wardrobe Staples That Look Triple Their Price
Elevated staples ahead.
By Florrie Alexander
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21 High-Street Loafers That Rival Their Designer Counterparts
I'll be wearing them all season.
By Remy Farrell
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9 New-In Zara Buys That Will Make My Autumn Wardrobe a More Expensive-Looking Place
I predict they'll sell out fast.
By Florrie Alexander
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H&M Called It—7 Rich-Looking Colour Trends That Will Define Autumn 2025
The expensive-looking palette you'll want to wear.
By Florrie Alexander
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8 Affordable Basics That’ll Level-Up Every Outfit You Wear
I wear them constantly.
By Maxine Eggenberger
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Trust Me, I Tried It—This Elegant COS Jacket Will Be the First Style to Sell Out This Autumn
Elegant, classic and rainy season ready.
By Florrie Alexander
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I Waited a Year for H&M's £55 Designer-Passing Boots to be Restocked—Now They're Back
Three ways I'm wearing them now.
By Brittany Davy
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This New High-Street Bag Will Have Everyone Asking You Where It's From (to the Point of Being Annoying)
Trust me: It will be sold out before autumn.
By Brittany Davy
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Zara's in Autumn Mode and so am I—17 Pieces That'll Be Impossible to Find Come September
You won't want to pause on these.
By Maxine Eggenberger