Poppy Nash
Zara is known for having three major sales: one in the summer months, one that kickstarts around Black Friday and the other is on Boxing Day. Naturally, given the month we find ourselves in, we’re here to talk about the latter. Zara's Black Friday sale is always one of the most anticipated, and there are a few rules you need to know and things we can predict.
Here's everything I know about it having covered Zara's Black Friday sale for almost 15 years.
When is the Next Zara Sale?
Zara's next sale is due to be Black Friday 2025, which falls on the 28th November this year.
Does Zara Always Have a Black Friday Sale?
After the success of the brand's Boxing Day Sale, Zara has had a Black Friday sale for the last few years and this year is no different. Zara's Black Friday 2025 sale is rumoured to start on Black Friday itself, the 28th November 2025, but the time is to be confirmed.
How to Shop Zara's Sale:
Regardless of the brand or discounts, we always advise caution when it comes to shopping during markdowns, so you'll find a few tips and tricks for shopping the Zara sale below.
Firstly, have a look through your wardrobe and have a think about what you need and what works with your current pieces. Then, when browsing on the site, add pieces you love. But before you check out, it's worth thinking about how much wear you'll get out of them. A good rule is to know if you'll wear it 30 times or more, which is a great way to ensure you're shopping as mindfully and sustainably as you can.
What Will Zara's Black Friday 2025 Discount Be?
Last year, Zara offered up to 40% off selected products for Black Friday, and in 2025, the deals are expected to be the same.
How Long Does Zara's Black Friday Sale Last for?
Zara tends to change the length of its Black Friday sale each year, which doesn't help when it comes to predicting what the brand will do in 2025. However, I will say this—the best Zara Black Friday deals get snapped up fast, so even if the sale lasts until Cyber Monday, chances are you'll have missed out on the pieces you want if you don't act quick.
Who What Wear UK's deputy editor Maxine Eggenberger wears a Zara coat and jumper.
If you want more pointers, we have an insider who gave us some valuable tips on how to shop the Zara sale in the UK so expertly that you'll be guaranteed to get there first and find the pieces you've been eyeing up all season.
How an Expert Recommends Shopping Zara's Sale:
Our experience has told us that you should go for the things that'll be the most popular first. So opt for the higher-priced goods that will sell out quickly (e.g., cashmere, handbags, shoes, and coats). "Other pieces like shirts are likely to still be around for the second markdowns," also suggests our insider. Remember to research trends before buying for the upcoming season so you can see what will last.
Aïda Badji Sané wears a Zara jacket.
"Customers will always ask, 'Will you be getting more stuff like this?' Honestly, the staff will have no idea what the rest of the season will look like," our Zara source tells us. "Yes, there are key trends, but since Zara designs, creates, and produces items and has them distributed within just a few weeks, there is no way you can predict what's coming in. Managers will only know what's coming in when they do the order for next week's stock." The message here? Don't rely on something going into the sale.
My own personal tip? Create a wish list on the Zara app and head straight to that on the day to see if the pieces you love have been discounted. The app is free to download. If you would rather, you can also jot down the codes for each item and search them manually in the Zara search bar on the day.
Right, got all that? With Zara's Black Friday 2025 sale in looming, take a look at my edit of the top picks I'm hoping go into the same below.
Shop the Pieces I'm Hoping Go Into Zara's Black Friday 2025 Sale Below:
This entire look gets a yes from me.
A classic buy that you'll reach for year after year.
Incredibly chic.
A slip skirt is one of my most-worn items all year round.
Navy v-neck jumpers are trending in London. Don't believe me? Read this.
I personally love a blue jean with a black blouse.
Selling fast...
Available in five shades and, to be honest, I would like one of each.
So sweet.
Brown suede loafers continue to dominate my shoe capsule wardrobe.
Stunning.
One of the chicest jackets going.
What is Black Friday?
Black Friday weekend is an annual sale shopping event that originated in the US. It marks the end of Thanksgiving and the start of the festive shopping season, resulting in the majority of well-known—and even, in recent years, smaller—brands and retailers heading into a period sale for a full four days.
When Is Black Friday 2025?
Black Friday will fall on Friday 28 November 2025, and you can expect deals across the whole weekend and into Cyber Monday, which falls on Monday 1 December 2025. Our editors will be busy compiling the best of the Black Friday savings, whether it be clothing deals or beauty tools deals for you.
When does Black Friday 2025 end?
Black Friday sales tend to run over the weekend and end on Cyber Monday, which will fall on Monday 1 December 2025.
