Fact: No Perfumes Are More Popular or Sell Faster Than These 20

Perfume can be an incredibly personal concept. Not only does fragrance have the ability to set your mood or intention for the day ahead, but it can be a way to bring back memories. But sometimes, we love a scent just because it smells incredible. That's why you might find that some people are reluctant to share their signature fragrance—we all want to keep a brilliant scent to ourselves.

There's nothing like a personal recommendation from someone who is happy to let you in on their scent. However, the way we shop for fragrances has changed recently. It used to be risky to blind-purchase a perfume online—it could be a hit or miss. But nowadays, it's so much easier to get a sense for a fragrance online. Retailers will often list the specific notes in a scent's description, and some will provide a sample size so you can try the scent before committing to the full size. You can even order fragrance discovery sets to find your next fragrance from your favourite brand. So basically, it's never been easier to buy perfume online.

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(Image credit: @marina_torres)

However, there's one surefire way to find a brilliant fragrance, and that's by looking at retailers' best-selling perfumes. Yes, they may be popular and more obvious than the niche fragrances out there, but you can guarantee you'll receive a crowd-pleaser that's bound to get you all the compliments. And who doesn't love that feeling?

I scrolled through the websites of some of my favourite retailers to find the most popular fragrances that sell out fast. I looked at Liberty to find the cool-girl scents that its customers flock to, Harvey Nichols for it's incredible fragrance selection, Net-a-Porter for its premium scents and Cult Beauty for those perfumes that everyone should have in their fragrance wardrobe. Scroll below to see the best-selling fragrances from each. From Byredo to Le Labo, the best perfumes are all here. Happy shopping!

Liberty London

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(Image credit: @annaaborisovna)

The Best Sellers

Harvey Nichols

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(Image credit: @carmelharrison_)

The Best Sellers

Net-a-Porter

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(Image credit: @dinahansen)

The Best Sellers

Cult Beauty

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(Image credit: @rosiehw)

The Best Sellers

Next: My Favorite Perfumes Are French—These 27 Are Truly Special

Eleanor Vousden
Beauty Editor,Best Knockoff Luxury Clothing UK

Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Sarah Jessica Parker and Scarlett Johansson. She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle.When she’s not writing or testing Wholesale Replica Bag beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.