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2025 Has Only Just Begun, But H&M is Already a Season Ahead With These 6 Key Trends
From the runway to the high street.
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25 Reasons Why H&M Is My Favourite Place to Shop for Expensive-Looking Knitwear
Cue cosy season!
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I've Just Figured Out How to Build The Row's Capsule Wardrobe on an H&M Budget
Thank me later.
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A French Woman Walks Into H&M—9 Elegant Items She'd Buy, and 9 She'd Skip
An affordable edit.
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The 9 Most Expensive-Looking Pieces on the High Street This Week
The best affordable buys, according to a fashion editor.
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Chic, Timeless and Pure Luxury—These 14 Cashmere Coats Are the Ultimate Fashion Investment
And you'll be so cosy.
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H&M Just Dropped the Most Expensive-Looking Minimalist Edit
Well done—I want it all.
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If You Thought These New H&M Buys Were Designer, I Wouldn't Blame You
Expensive-looking staples this way.
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The Secret Is Out: This Is How Fashion Editors Find the Most Expensive-Looking Buys at H&M
Insider tips.
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No Doubt About It—These Are the 18 Best Buys at COS, Arket and H&M Right Now
Expensive-looking heroes this way.
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17 New-In Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
We're both in love.
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21 Expensive-Looking H&M Basics That Will Make You Look Instantly Elegant
You're welcome.
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H&M's Expensive-Looking Cardigan Is Destined to Sell Out Again—4 Ways I'm Styling It This Winter
Outfit inspo ahead.
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The Stats Don't Lie—These Are the Bestselling Fashion Buys of 2024
And they're coming with me into 2025.
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My Job Is Finding Expensive-Looking High Street Buys—21 H&M, Zara and Mango Winter Pieces You Need to See
These are so good.
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21 Rich-Looking H&M, Other Stories and Arket Buys That Will Work Hard in Your Capsule Wardrobe
I'm sold.
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I Have a Strong Hunch These 15 New H&M Buys Will Sell Out by 2025
It's time to focus.
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
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I Would Never Have Bought an H&M Bag Before This Year—This £38 Tote Went Straight in My Basket
Destined to sell out.
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I Can't Get Over How Expensive These New H&M Knits, Coats and Shoes Look
I gasped!
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24 New-In Pieces From COS, Mango and H&M That You'll Mistake for Designer
Yes, really.
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30 H&M, Arket and Other Stories Winter Buys That Are Actually Worth Your Money
The best bits.
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I'm a Perfume Snob, But These High-Street Fragrances Smell So Expensive
It takes a lot to impress me. These scents do.
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5 Graceful and Expensive-Looking Colour Trends H&M is Backing This Winter
The season's hottest hues.
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H&M's Knit Dresses Could Easily Be Designer—24 I've Added to My Winter Wish List
They're cosy and smart.
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I Love Expensive Candles, But These Under-£25 Ones Are Just as Good
They're all £23 and under.
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Here's Everything We Know About H&M's Black Friday 2025 Sale—And The Elegant Pieces I'm Bookmarking For It's Arrival
Smart purchases ahead.
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I'm a Stylist—Here's Everything I Would Actually Buy in the High-Street Sales
Sensible purchases only.
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I Just Tested H&M's Cult Wide-Leg Trousers for 2024—Here's My Verdict
I've tested them and they're very good.
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What to Wear to a Party: 4 Easy Looks Guaranteed to Get Compliments
See you on the dance floor.
