Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
-

If Sienna Miller Stepped Into Zara, These Are the 9 Elegant Items She'd Pick Up
From elegant outerwear to boho accessories.
By Florrie Alexander
-

Everyone's Still Wearing Cardigans for Spring—My Fashion Friends Are Getting Theirs From Zara, H&M or COS
Affordable but extremely chic.
By Emily Dawes
-

My Friend Wants an Elegant Wardrobe On a Strict Budget—9 Zara, COS and H&M Buys I Sent Her
The chicest buys on the high street.
By Florrie Alexander
-

The Luxury Brand That Gave Us Multiple It Bags in the 2010s Has a New Style, and Fashion People Are Already Carrying It
Immediately yes.
By Humaa Hussain
-

Hold the Trainers—L.A.'s Coolest Girls Are Wearing These 5 Shoe Trends With Jeans
Better denim outfits await.
By Ruby Ford-Dunker
-

Spotted in London: The New Jeans Trend the Chicest Dressers Are Wearing With Heels and Boots
Chic every time.
By Natalie Munro
-

Cardigans Are Cool Again—6 Trends Fashion People Are Backing for 2026
Zips, prints and matching sets.
By Melissa Epifano
-

Let's just keep these between us.
These buys get a resounding "yes" from us.
By Remy Farrell
-

I'm Calling It: These Loafers Are the Most Stylish Shoes of 2026
Well done, Saint Laurent.
By Harriet Davey
-

The Complete Capsule: Our List of the Best Basics Money Can Buy
The ultimate shopping list.
By Emma Spedding
-

I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
-

I'm a Brit Living in Paris—These Are the Classic Flats French Women Are Wearing With All Their Spring Outfits
They'll never go out of style.
By Maxine Eggenberger
-

These Trainers Might Be Divisive, But I Guarantee They’ll Trend in 2026
Mark my words.
By Natalie Munro
-

Camel Trench Coats Will Always Be Chic, But Fashion Insiders Are Swapping Theirs for This Elevated Alternative
You heard it here first.
By Imani-Nia Francis-Tsolaki
-

7 Minimalist Outfits That Are Guaranteed to Earn You Compliments This Spring
So easy, but so effective.
By Emily Dawes
-

My French Friend Swears By H&M's Expensive-Looking Basics—9 Staples She’s Currently Stocking Up On
J'obsessed.
By Marina Avraam
-

15 New-In Buys From Zara, COS and Reformation My French Best Friend Is Eyeing Up Right Now
The ultimate shopping list.
By Poppy Nash
-

Fashion People Are Wearing This Anti-Jeans Trend Nonstop—5 Chic Shoes to Pair Them With
Jeans, you had a nice run...
By Ava Gilchrist
-

Move Over, Ballet Flats—This Expensive-Looking Loafer Trend Is All Anyone With Taste Wants to Wear
Mary-Kate and Ashley included.
By Ava Gilchrist
-

H&M Just Quietly Dropped the Most Expensive-Looking Spring Staples
Insider tips.
By Emily Dawes
-

Fact: This 70-Year-Old Flat Shoe Is the Smartest Fashion Investment I've Ever Made
A true classic.
By Maxine Eggenberger
-

My Chicest Friend Tipped Me Off—COS's Elegant Stovepipe Jeans Are the It Style for 2026
So French-coded.
By Marina Avraam
-

After Weeks of Searching, I Found an Even Chicer Alternative to The Row's Margaux, and It’s Still in Stock
Hailey Bieber is also a fan.
By Marina Avraam
-

I Searched for a Chic, Rain-Proof Spring Coat—This Is the One Stylish People Can't Stop Wearing
Ready your spring wardrobe.
By Florrie Alexander
-

From Affordable to Luxury: These Are the Best Gifts for the Women in Your Life
Gifts they'll actually keep.
By Brittany Davy
-

Mark My Words: DeMellier's Timeless, Designer-Passing Handbag Will Be the Next Cult Buy
It's already moving fast.
By Florrie Alexander
-

I'd Never Spend £600 on Designer Trainers—Here Is the Brand I'd Buy Instead
Prepare to see these everywhere.
By Remy Farrell
-

In London, New York and Paris, Fashion's Chicest Dressers Can’t Stop Wearing These 7 Shoe Trends With Wide-Leg Trousers
A fail-safe combo.
By Imani-Nia Francis-Tsolaki
-

Sure, Black Leather Jackets Are Timeless, But Everyone in Fashion Is Opting for This Chicer Colour Instead
Come and see why.
By Emily Dawes
-

My Waisted Cardigan Makes Me Look 10 Times More Expensive—I Found Another 12 That Are Just as Good
The elegant knit to know.
By Florrie Alexander