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What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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The Transitional Edit: 7 Sophisticated Staples Fashion Editors Are Wearing On Repeat Right Now
Cosy and chic pieces we rely on.
By Bébhinn Campbell
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I'm a Minimalist, and H&M's Expensive-Looking Collection Is All I'm Wearing This Autumn
Well done—I want it all.
By Emily Dawes
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This French Designer Bag Is Arguably the Most In-Demand in the World—Hint: It’s Not the Hermès Birkin
A 70-year-old icon.
By Avalon Afriyie
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I Scoured Zara, Mango and H&M's New-In Sections—These 25 Items Look Triple Their Price
You should make room in your wardrobe.
By Grace O'Connell Joshua
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6 Luxury Jacket Trends You Can Find at H&M, Zara and More Right Now
Chic, but make it affordable.
By Emily Dawes
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I'm Over Ostentatious Designer Bags—11 Low-Key Styles That Say "I'm in the Know"
They're all on our wish lists.
By Emily Dawes
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8 Autumn Colour Combinations That Are Deeply Chic, Timeless and Instantly Expensive-Looking
Perfect pairings!
By Maxine Eggenberger
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I Can’t Believe These Chic Suede Jackets Are From the High Street—9 Expensive-Looking Styles Already Selling Out
100% leather, 100% chic.
By Marina Avraam
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The COS Cashmere Jumper on Every Fashion Person's Wish List Is Back In Stock
And in new colourways.
By Florrie Alexander
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I’m Not Saying We’re Done With These 5 Styles, But These Other Autumn Fashion Trends are Far More Elegant
Elite alternatives.
By Ava Gilchrist
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And Now, 10 Iconic Celebrity Jeans Outfits That Are Permanently on My Moodboard
Proof that denim really is that girl.
By Jess Kelham-Hohler
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5 Incredibly Chic Jacket Trends H&M Is Doing Better Than Anyone Else This Autumn
Five of the best.
By Imani-Nia Francis-Tsolaki
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I Didn't Think Animal Print Could Look Classy and Elegant, But These 7 Outfits Just Proved Me Wrong
Take a walk on the wild side.
By Lauren Cunningham
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Well-Dressed Women in London, New York and Paris Will Be Wearing One of These 8 Coat Trends This Autumn
Bring on the cold weather.
By Brittany Davy
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These COS Pieces Have Been Quietly Taking Over This Month—And They Have One Trend in Common
Checkmate.
By Marina Avraam
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Colour Trends Come and Go, But Black Shoes Will Always Be Timeless—5 Styles You'll Wear Forever
The LBDs of your shoe rack.
By Melissa Epifano
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These Chic Boot Trends Have H&M’s Stamp of Approval—6 Styles That Will Sell Out First
From sleek suede to knee-high.
By Florrie Alexander
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I'm 5'2'' With Expensive Taste—11 Really Chic New-In Buys I've Found Recently
Perfect petite picks.
By Chiara Perera
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11 Timeless Items French Women Have in Their Capsule Wardrobes
Trust me: invest now and wear forever.
By Maxine Eggenberger
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
Transcending generations.
By Poppy Nash
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The Under-the-Radar Handbag Stylish People Are Carrying to Look Sophisticated Right Now
The one to watch.
By Florrie Alexander
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Trust Me—These 5 H&M Items Will Make Any Autumn Wardrobe Feel Even Chicer
Knits, denim, jackets and more!
By Bobby Schuessler
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I'm a Fashion Editor With Classic Taste—8 Elegant, Anti-Trend Outfits I'm Relying On Now and Well Into 2026
Elevated everyday formulas.
By Bébhinn Campbell
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Suddenly, Every Stylish Person I Know Is Wearing a Trench Coat From the London Brand That Rivals Zara
The ultimate autumn uniform.
By Marina Avraam
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I Asked 7 Picky Editors What's on Their Autumn Wish Lists—This Is What They Said
Sponsor Content Created With NET-A-PORTER
We don't mind if you copy us.
By Humaa Hussain
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Fact: Every Fashion Editor Aspires to Own One of These Incredibly Luxe Jackets
Investment-worthy styles.
By Chloe Gallacher
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Fashion People are Already Wearing These 5 Outfit-Enhancing Autumn 2025 Accessories Trends On Repeat
They're here.
By Ava Gilchrist
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No One Does Chic Boho Dressing Like the French Fashion Set—This Is the One Brand They Always Rely On
Your official guide to the brand.
By Brittany Davy
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I'm a Fashion Editor—7 Classic, Autumn-Ready Pairs That Belong in Every Capsule Wardrobe
Your ultimate guide to new-season footwear.
By Avalon Afriyie
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These 7 Colours Are the Key to Looking Richer Than You Are This Autumn
The ultimate elegant colour palette.
By Maxine Eggenberger