Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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Hitting The Slopes Soon? 7 Chic Ski Trends You Need to Know for 2026
On piste and in style.
By Sophie Robyn Watson
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I Know You're a Fashion Person If This Lesser-Known The Row Bag Is on Your Wish List
Under the radar, for now.
By Florrie Alexander
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
Transcending generations.
By Poppy Nash
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I've Tried On So Many COS Trousers—From Wide-Leg to Barrel, These Are the Very Best
Courtesy of a trouser-obsessed editor.
By Florrie Alexander
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I Can't Stop Tracking Down Claudia Winkleman’s Traitors Outfits—Shop Her Exact Looks Here
Knits! Coats! Blazers!
By Marina Avraam
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This "Affordable" The Row Bag Used to Be Rarer Than the Margaux—Now It’s Back
But it won't be for long.
By Natalie Munro
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Sorry, Jeans—My Spring Uniform Involves This Unexpected Denim Staple Instead
Something different.
By Natalie Munro
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Trust Monikh: 12 Chic Pieces I'm Considering Adding to My Capsule Wardrobe
Staples to see you through.
By Monikh Dale
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2026’s It Bag Has Just Been Crowned, and All the Coolest Women You Know Already Own It
The 20-year-old icon is back.
By Marina Avraam
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The New Rules of Wearing Animal Prints in 2026
Wild at heart.
By Ava Gilchrist
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These Are the Chic Staples Stylish Women Will Wear on Repeat in 2026
Sponsor Content Created With NET-A-PORTER
They get our stamp of approval.
By Humaa Hussain
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If a Sophisticated French Woman Stepped Into COS, These Are the 9 Items She’d Pick Up
A ready-made capsule wardrobe.
By Florrie Alexander
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Finally, This Hard-to-Source The Row Bag Is Officially Back in Stock
My dream investment piece.
By Emily Dawes
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Not Cow, Not Deer—This Is the Trending Animal Print Fashion People Are Currently Wearing, and How
I’m seeing stripes this spring.
By Imani-Nia Francis-Tsolaki
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15 Expensive-Looking Pieces From COS, Mango and H&M Everyone Will Mistake for Designer
No one's gonna know.
By Maxine Eggenberger
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According to My Chicest Colleague, This Elegant Jacket Trend Is Going to Take Off Next
I can see it.
By Natalie Munro
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The Chicest Women I Know All Shop at Zara, H&M and COS—15 Elegant Pieces They’re Backing in 2026
You wouldn't believe they're high street.
By Marina Avraam
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European Women Know How to Look Polished—These Are the 7 Pieces That Make Up Their 2026 Capsule Wardrobe
Take note.
By Stephanie Sofokleous
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I’ve Waited Months—The Row’s Incredibly Elegant Cult Loafers Have Just Been Restocked
They'll never go out of style.
By Brittany Davy
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The 18 Affordable and Elegant Handbag Brands Our Editors Always Recommend
Gentler on your bank balance.
By Maxine Eggenberger
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Want to Look Expensive and Elegant Every Day? These 12 Classic Pieces Are Your Answer
Trust me: I'm an expert.
By Rebecca Rhys-Evans
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I'm a Fashion Editor With Classic Taste—8 Elegant, Anti-Trend Outfits I'm Relying On in 2026
Elevated everyday formulas.
By Bébhinn Campbell
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From London to NYC, Elegant Women Keep Wearing This Rich-Looking Cashmere Jumper, and It’s Still in Stock
The only thing I'm wearing till spring.
By Marina Avraam
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It's True: Stylish Women Everywhere Are Swapping Their Classic Leather Tote for This More Elegant Style
The best for every budget.
By Lauren Cunningham
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Leopard Print May Be Timeless, But These 7 Ways to Wear It Make It Feel Fresh for 2026
Big cat energy.
By Sophie Robyn Watson
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Every Stylish Person I Know Owns a Pair of Tailored Trousers—7 That Meet My High Standards
Make space in your capsule wardrobe.
By Florrie Alexander
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I'm 5'2'' With Expensive Taste—13 Really Chic New-In Buys I've Found Recently
Perfect petite picks.
By Chiara Perera
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Classic, Anti-Trend and Seriously Versatile—Every Wardrobe Deserves a Timeless Black Handbag
All budgets welcome.
By Florrie Alexander
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I Just Tried On So Many H&M Jeans—These 6 Pairs Were Honestly Amazing
I'm impressed.
By Emily Dawes
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It Girls in Paris and New York Agree—This Elegant Knitwear Trend Matters Most Right Now
I can't help but agree.
By Natalie Munro